The Gärtnerei Paul Lobermeier was given a facelift in 2020 with a revised brand logo.
For the first time, colours were added to the existing logo and a lettering with the year of foundation was added. This strengthened the logo as a brand identity.
At the end of 2023, the logo was then given a major overhaul and the colours were designed in a rainbow, which makes it ideal for use on social media and also reflects the company's diversity, especially in relation to plants.
Together with the lettering ‘’Seit 1898‘’, the brand is consolidated as a traditional brand and, in combination with the launch of a new website, replaces the brand lettering as a stand-alone visual trademark.
